The Power of Pop Culture Saad Mohseni

2015 Oslo Freedom Forum
May 26, 2015

Afghan media entrepreneur Saad Mohseni describes the reform and restoration that has taken place in postwar Afghanistan. He argues that even after decades of unrest, the country can improve its human rights situation and build a more stable future. According to Mohseni, change has not come about through government or international action alone. Instead, media has played a transformative role in rebuilding Afghanistan. Mohseni tells us about the successes of soap operas in strengthening women’s rights, as well as televised football’s role in bringing citizens together and providing role models. Mohseni believes that Afghanistan has changed significantly due to radio, internet, and television, and that media will continue to play an important role in the future.