Human rights lawyer Jared Genser has been at the forefront of some of the most successful and inspiring campaigns, including iconic Burmese opposition leader Aung San Suu Kyi, Chinese scholar Yang Jianli, and Vietnamese activist Pham Hong Son. He talks about why he created Freedom Now, a unique NGO founded to free prisoners of conscience through legal, political, and public relations advocacy efforts. Genser urges the audience to do all they can for those who have been deprived of their freedom, because “one person can truly make a difference.”