Informed by research from around the world, Hirsch examines how individual and collective notions of what is beautiful are constructed or stripped from us. Through personal anecdotes, interviews from beauty experts, practitioners, and service users, she explores the global history of skin, hair, and body modification rituals and how it has affected how we see ourselves. These insights and discoveries will empower readers to reconnect with their cultures of origin, better understand the link between beauty and politics, and liberate themselves from the mainstream beauty standards that aren't serving them.